The field of customer support is evolving rapidly with the advancement of technology, and one of the latest developments is the use of Automatic Translations in Customer Support (ATCS). Automatic translation tools have come a long way since the introduction of neural networks in 2014, and now provide accurate translations with fewer errors.
In this context, a recent survey was conducted to understand whether customers are ready for the adoption of automatic translations in customer support. The survey collected responses from 226 full-time employees based in Germany, aged 25 to 65. The survey results indicate that most users prefer automatic translations over getting help in a foreign language, and a significant portion of users are comfortable engaging in AT-assisted conversations.
This research sheds light on the potential of automatic translations as the next ITSM technology for customer support teams.
This research sheds light on the potential of automatic translations as the next ITSM technology for customer support teams.